Nortel Buzzboard

The official Nortel news blog

Archive for July 7th, 2008

Energy Efficiency trumps Green to keep Nortel in the news

While green may be the ongoing industry topic, it’s the specific subject of energy efficiency that is really hot and it keeps putting Nortel in the news headlines. As I first pointed out earlier this year, this blog’s readers seem to be much more focused on the energy efficiency of Nortel’s enterprise data portfolio — and the substantial savings it can enable — than the broader discussion of general eco-friendly activities.

Is that bad? No, it’s just simple economics. Just like high fuel prices are the main reason drivers are trading in their SUVs for hybrids, high energy prices are the main driver for enterprises to start thinking green with their …

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